Commerce and Business Management

The Commerce and Business Management category provides a platform for advanced research in corporate practices, financial markets, organizational behavior, and entrepreneurial ecosystems. It invites original manuscripts exploring topics such as marketing strategies, human resource management, accounting, corporate governance, e-commerce, and business ethics. This section is dedicated to bridging the gap between academic theory and industry practice, encouraging studies that address contemporary business challenges, innovative management models, and the dynamics of global and local commerce.